Thursday, March 31, 2011

Hilton Worldwide Initiates Matching Disaster Fund in Response to Relief Efforts in Japan

Goal is to Raise over $750,000 for Humanitarian Relief Efforts

MCLEAN, Va. - Thursday, March 31st 2011 [ME NewsWire]

(BUSINESS WIRE)-- Hilton Worldwide today announced it has made an initial donation of $75,000 to assist in relief efforts for survivors of the earthquake and tsunami in Japan. In addition, the company has created matching gifts programs for both its team members and guests who are members of the Hilton HHonors program, through which the company will match donations dollar-for-dollar up to an additional $350,000. The goal of these efforts is to raise over $750,000 to support disaster relief and humanitarian organizations, including the American Red Cross, International Federation of the Red Cross and Red Crescent Societies (IFRC), International Medical Corps, Mercy Corps and Save the Children.

“Our thoughts and prayers are with the people of Japan, including our team members, guests, partners and the communities devastated by this tragic chain of events,” said Christopher J. Nassetta, President & Chief Executive Officer, Hilton Worldwide. “As a leading global hospitality company, it is our responsibility to support our communities in times of crisis.”

Members of Hilton HHonors, the loyalty program for Hilton Worldwide’s 10 distinct brands, can donate points to the IFRC’s Disaster Relief Emergency Fund at,HN,ADHOC,HAITI0110&wt.mc_id=EIEMHAITI0110.

Hilton Grand Vacations (HGV), the company’s timeshare business which includes more than 30,000 owners from Japan, has set up a fund to support team members and their families impacted by the recent events in Japan.

About Hilton Grand Vacations

Hilton Grand Vacations Company, LLC, is a division of Hilton Worldwide, recognized as the leading global hospitality company. Headquartered in Orlando, Florida, Hilton Grand Vacations develops, markets and operates a system of brand name, high-quality vacation ownership resorts in select vacation destinations. The company also manages and operates two innovative club membership programs: Hilton Grand Vacations Club® and The Hilton Club®, providing exclusive exchange, leisure travel, and reservation services for more than 165,000 Club Members. For more information, visit

About Hilton HHonors

Hilton HHonors is an esteemed guest-loyalty program that gives frequent travelers a fast way to earn the rewards they want most. It is the only guest-loyalty program to offer Points & Miles and No Blackout Dates with no capacity controls at more than 3,600 hotels. Members can Double Dip to earn HHonors points and airline miles for the same stay, at nearly any rate, at participating Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Hilton Hotels & Resorts, Doubletree, Embassy Suites Hotels, Hilton Garden Inn, Hampton Hotels, Homewood Suites by Hilton, Home2Suites by Hilton and Hilton Grand Vacations. In addition to redeeming HHonors points for complimentary nights, Hilton HHonors members can also redeem points for merchandise, vacation packages, unique experience rewards and more. Membership in HHonors is free. Travelers may enroll online by visiting

About Hilton Worldwide

Hilton Worldwide is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For 92 years, Hilton Worldwide has been offering business and leisure travelers the finest in accommodations, service, amenities and value. The company is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Its brands are comprised of more than 3,600 hotels and 600,000 rooms in 82 countries and include Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Hilton Hotels & Resorts, DoubleTree by Hilton, Embassy Suites Hotels, Hilton Garden Inn, Hampton Hotels, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations. The company also manages the world-class guest reward program Hilton HHonors®. For more information about the company, visit


Hilton Worldwide

Katherine Mikesell

+1 703-883-5806

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