DUBAI, United Arab Emirates - Tuesday, December 4th 2012 [ME NewsWire]
(BUSINESS
WIRE)-- Huawei, a leading global information and communications
technology (ICT) solutions provider, has opened its Middle East
Executive Briefing Centre in Dubai, an immersive demonstration space
designed for customers and partners to experience the company’s entire
Enterprise Business product and solutions portfolio. Visitors to the
Executive Briefing centre can experience Huawei’s solutions through a
wide variety of simulations and interactive displays that model
potential impact on their organisations.
Huawei
provides innovative ICT solutions to its customers in government, oil
& gas, transportation, finance, public utilities and other
industry sectors. There are six areas in the Huawei Executive Briefing
centre, showcasing each of Huawei Enterprise’s product lines. They
include: security, enterprise networks, Unified Communications &
Collaboration (UC&C), cloud computing, industry vertical
solutions and wireless.
New showroom is a symbol of regional growth
The
launch of the centre coincides with Huawei’s increasing success in the
region. The company recorded contract sales in 2011 of USD 3.2 billion
in the Middle East, a 20% increase over 2010, representing 13% of the
company’s global business.
Huawei’s
reasons for setting up the showroom: “The new showroom is a direct
response to growing interest in ICT products and solutions in the
region,” explained Dong Wu, vice president, Huawei Enterprise Middle
East. “Customers and prospects are keen to see the technology in action,
so we designed interactive demonstrations that allow visitors to
explore solutions and model scenarios that show how our technology can
help them solve a business challenge.”
Learn more about the Middle East showroom:
Watch video of Huawei Enterprise Middle East, Regional Vice President, Mr. Dong Wu
Watch video of Huawei Enterprise Middle East, Industry Solutions Principal Consultant, Andrew Childs
Experience the 360˚ virtual tour
Get updates on Twitter
Learn more about Huawei:
Enterprise Business products
Enterprise Business solutions
Huawei.com
Huawei Enterprise Business products and solutions featured in the showroom
Security
is an area of growing concern to organizations of all sizes in the
Middle East, as Mobility, Cloud Computing and personal devices present
new security challenges. Huawei’s Enterprise Security framework gives
corporations a consolidated approach to security that is based on
prevention, discovery, protection, control and response.
The
explosion in digital data means that businesses of all sizes need high
speed networks to store and transfer their data. The Enterprise Networks
area shows how Huawei’s Intelligent Network Switches & Routers
help enterprises cope with increasing traffic loads caused by
ever-growing ICT applications, growth in video traffic and more
widespread use of Cloud Computing. Huawei’s Enterprise Network Solutions
provide stable, reliable and secure services to help businesses build
scalable, virtualized and converged fabric architectures in branch,
campus and data centers.
Many
businesses have invested in basic Cloud Computing technologies, but
have not yet seen it take full shape, so visitors can see practical
examples of how the cloud works. The cloud offers the growing number of
SMBs in the region the chance to access broader IT resources at a
fraction of the cost, helping them achieve business growth at a faster
pace than before. Larger organisations needing to manage, access and
store growing volumes of data, as well as having to meet the high cost
of purchasing and running IT equipment, benefit from the consolidation
of IT resources that cloud computing brings.
The
migration of business across the globe towards ‘Green’ Storage
Solutions is a trend that Huawei is embracing and is part of its
strategy to create value for customers in the Middle East. To Huawei
‘greenness’ is not only about reducing power consumption but also about
managing the end-to-end process from manufacturing to recycling.
Customers visiting the center will be able to view static storage units
including Fiber Channel and Network Access Storage (NAS) IP storage,
virtual tape libraries as well as a range of traditional storage devices
for enterprise data centers designed to be recyclable and reusable.
While
cost saving remains a big attraction for organisations deciding to
deploy UC&C solutions, Huawei has recently seen a shift in focus
to employee productivity and satisfaction. The Unified Communications
and Collaboration stop at the Executive Briefing Centre tour lets
visitors try out technologies like video conferencing, IP Contact Center
and Intelligent Surveillance Systems to better visualise advances in
concepts like the remote and mobile office.
In
the Wireless solution area, visitors can explore voice applications
such as Push-to-Talk, which is essential for security agencies to
effectively tackle emergency situations, and data applications such as
mobile video surveillance, SCADA, ultra long-distance data transmissions
for off-shore oilfield platforms and wireless broadband access for
ultra high speed scenarios of up to 450kmph. Huawei Enterprise’s secure
wireless communication platforms including LTE, CDMA, WiMAX are based on
global standards and are used by security agencies and energy and
transport industry companies across the Middle East. Today, Huawei’s
wireless solutions (3G/LTE) now owns the largest market share in the
operator’s field in the Middle East, with the capabilities of supplying
customized solution to enterprise customers.
The
Vertical Industry area shows how Huawei’s products and solutions are
positioned to add business value in the government, oil and gas,
transportation, banking and finance, power sectors and more. With unique
energy requirements and challenges, energy consumption set to double in
the Middle East region in the next decade, and Smart Grid Solutions can
help energy providers anxious to cater to rising demand. Digital
Oilfield and Intelligent Pipeline solutions help oil and gas companies
secure their data and assets in increasingly hostile environments.
A
range of innovative solutions for the Financial services sector are
under the spotlight at the Executive briefing centre such as the Virtual
Mini Branch solution (VMB), the Multimedia Call Centre, the all-in-one
branch solution and more. As an innovative concept the VMB solution
shapes the future of retail banking elite services for enhanced
self-service, new customer experience and remote expert advisory
service.
Government
visitors to the Executive Briefing centre can see concepts such as the
Smart City in action, where internet and network infrastructures are
harnessed to provide services such as e-government, e-banking and
e-healthcare to citizens. The Transport area demonstrates the role of
wireless communications and security solutions such as GSM-R technology
in helping the MENA region rail sector gear up to double in size over
the next decade. This will ensure that the region’s rail infrastructure
meets international wireless communications standards for railway
communications and applications enabling the transmission of voice and
data communication between rail tracks and on-board systems.
###
Contacts
Fleishman-Hillard
Iman Zaghw
(O) +971-044502608
(E) iman.zaghw@fleishman.com
(W) http://www.fleishman-me.com
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