LOS ANGELES - Wednesday, October 30th 2013 [ME NewsWire]
(BUSINESS
WIRE)-- Multimode computing leader Lenovo (SEHK:0992) (Pink
Sheets:LNVGY) today announced a new partnership with Ashton Kutcher at
the livestream launch event of the new Yoga Tablet, held at the Youtube
Space LA. In his new role as a Lenovo product engineer, Kutcher will
work with the company’s engineering teams around the world to develop
and market the Yoga line of tablets by providing input and
decision-making into design, specifications, software and usage
scenarios.
“This partnership with Lenovo brings together my love
of technology and design that makes your life better. I can’t wait to
dig in and help Lenovo develop future mobile computing products,
starting with the Yoga Tablet,” said Ashton Kutcher. “Lenovo is all
about innovation and strong leadership. Entrepreneurship is part of
their DNA, and I couldn’t ask for a better fit.”
Kutcher
currently stars in the CBS comedy, Two and a Half Men, which airs
worldwide. He has also gained significant recognition for his technology
investments over the past several years and is a co-founder of A-Grade
Investments, which has provided venture capital and collaboration for
multiple tech companies including Airbnb, Fab, Foursquare, Spotify, Path
and Uber.
“Ashton Kutcher’s authentic, creative appetite for
technology and keen consumer insight combined with our innovation engine
make this a very natural and powerful partnership,” said David Roman,
chief marketing officer, Lenovo. “This partnership goes beyond
traditional bounds by deeply integrating him into our organization as a
product engineer as we look at developing the next wave of products. As
we continue to push into new PC Plus product areas and lead in multimode
computing, Ashton will help us break new ground by challenging
assumptions, bringing new perspective and contributing his technical
expertise to Yoga Tablet and other devices.”
The new multimode
Yoga Tablet gives people a better way to get the most out of their
tablet experience with up to 18 hours of battery life1 and with its
three unique modes: hold, tilt and stand. Recognizing that one size
doesn’t fit all, Lenovo created the three modes to solve the common
challenges that tablet users face. The Yoga Tablet’s cylindrical handle
breaks the mold on “sea of sameness” tablet design, allowing users to
more easily hold the tablet to read and browse the Internet, deploy the
stand to sit it upright on a surface to watch movies and tilt the tablet
down on a surface for a better viewing angle for touchscreen typing and
reading.
Financial terms of the multi-year partnership are not being disclosed.
For
the latest Lenovo news, subscribe to Lenovo RSS feeds or follow Lenovo
on Twitter and Facebook. Also follow news about the Yoga Tablet at
#betterway. The press kit is available at:
http://news.lenovo.com/betterway.
About Lenovo
Lenovo
(SEHK:0992) (Pink Sheets:LNVGY) is a US$34 billion personal technology
company – the largest PC maker worldwide and an emerging PC Plus leader –
serving customers in more than 160 countries. Dedicated to
exceptionally engineered PCs and mobile internet devices, Lenovo’s
business is built on product innovation, a highly-efficient global
supply chain and strong strategic execution. Formed by Lenovo Group’s
acquisition of the former IBM Personal Computing Division, the Company
develops, manufactures and markets reliable, high-quality, secure and
easy-to-use technology products and services. Its product lines include
legendary Think-branded commercial PCs and Idea-branded consumer PCs, as
well as servers, workstations, and a family of mobile internet devices,
including tablets and smart phones. Lenovo, a global Fortune 500
company, has major research centers in Yamato, Japan; Beijing, Shanghai
and Shenzhen, China; and Raleigh, North Carolina. For more information
see www.lenovo.com.
About Ashton Kutcher
Ashton Kutcher is
an actor, entrepreneur, tech investor, producer and philanthropist.
Kutcher can currently be seen weekly on the CBS comedy, Two and a Half
Men. In 2011, Kutcher co-created a venture fund, A-Grade Investments,
with Ron Burkle and Guy Oseary. To date, A-Grade has invested in
multiple tech companies including Airbnb, Flipboard, Foursquare, Path,
Quora, Shazam, SoundCloud, Spotify, The Fancy, and Uber. As a
philanthropist, Kutcher co-created Thorn: Digital Defenders of Children
(www.wearethorn.org). Thorn invests in, builds and deploys the latest
technology as part of the ongoing fight to end child sexual
exploitation. In 2010, Kutcher was named one of Time Magazine's Top 100
Most Influential People. In that same year, his company, Katalyst, was
named one of the year's Top 50 Most Inspiring Innovators by Ad Age and
one of Fast Company Magazine’s Top 10 Most Innovative Companies. In
2011, Vanity Fair named Kutcher to their 2011 New Establishment List,
which identifies the top 50 of an innovative new breed of buccaneering
visionaries, engineering prodigies and entrepreneurs.
1Actual
battery life may vary based on many factors including screen brightness,
active applications, features, power management settings, battery age
and conditioning, and other customer preferences. Testing consisted of
full battery discharge while performing each of the following tasks: two
hours of video playback plus two hours of mp3 audio playback in
Stand-by Mode plus two hours of Internet browsing using Wi-Fi in Tilt
Mode plus twelve hours of reading in Hold Mode.
Contacts
Global Communications, Lenovo
Kristy Fair, 919-257-6329
krisfair@lenovo.com
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