Wednesday, September 22, 2010

Estee Lauder Brand Promotes Daniel M. Annese to Senior Vice President, Global General Manager, Market Development, Estee Lauder

Also Promotes Charisse Ford to Senior Vice President, Global Marketing, Est�e Lauder
 
NEW YORK, Wednesday, September 22nd 2010 [ME NewsWire]:
(BUSINESS WIRE)-- Jane Hertzmark Hudis, Global Brand President, Estée Lauder today announced the promotions of two key executives as part of efforts to continue building global momentum on the signature brand.

Ms. Hudis appointed Daniel M. Annese to the newly created position of Senior Vice President, Global General Manager, Market Development, Estée Lauder. This role gives Mr. Annese responsibility for the growth and profitability of Estée Lauder’s business in the brand’s six geographic regions – North America, Europe/Middle East/Africa, Asia-Pacific, Latin America, Travel Retail and the United Kingdom – as well as oversight of the brand’s Global Education function. Mr. Annese’s position is effective immediately; he will continue to report to Ms. Hudis.

“Daniel is an extremely talented executive with broad experience in Sales, Marketing and Education, and a deep understanding of the cosmetics business,” said Ms. Hudis. “Under his strong leadership, the Estée Lauder brand’s International business has experienced five years of uninterrupted growth. Expanding his role to cover North America and Global Education will provide Daniel with the opportunity to build global synergies with all regions.”

Mr. Annese joined The Estée Lauder Companies in 1994. Since 2005, he has served as Senior Vice President, General Manager, Estée Lauder International, managing one of the largest business units in the Company and working closely with the regional teams to successfully integrate global and regionally relevant programs which enhance brand image, position and performance. Prior to that, he held the position of Vice President, Marketing, North America, Estée Lauder as well as a series of positions of increasing responsibility in Skincare Marketing, Fragrance Marketing and Education, honing his skills in brand management, category development, training and retailer relationships.

Ms. Hudis also named Charisse Ford to the position of Senior Vice President, Global Marketing, Estée Lauder. Ms. Ford will be responsible for global product marketing programs for the skincare, makeup and fragrance categories. She succeeds Elana Drell Szyfer, who recently left the Company to pursue other opportunities. Ms. Ford’s position is effective immediately; she will report to Ms. Hudis.

“Charisse is a brand builder who has done an extraordinary job in the skincare and makeup categories, spearheading the hugely successful launch of Advanced Night Repair Synchronized Recovery Complex – the biggest launch in the brand’s and the Company’s history. I am thrilled that Charisse will bring her marketing talents to all categories and help innovate our skincare, makeup and fragrance businesses around the globe,” said Ms. Hudis.

Ms. Ford joined The Estée Lauder Companies in 2005, after holding marketing positions at Avon Products, Sara Lee Corporation and Kraft Foods. She most recently served as Vice President, Global Marketing, Skincare and Face, Estée Lauder since 2007, after having served as Executive Director, Global Makeup Marketing, Estée Lauder since 2005. In addition to spearheading the global success of Advanced Night Repair Synchronized Recovery Complex, Ms. Ford has also created innovative 360 degree marketing programs for the new Re-Nutriv Ultimate Lift Age-Correcting Collection and the Double Wear foundation franchise.

The Estée Lauder Companies Inc. is one of the world’s leading manufacturers and marketers of quality skin care, makeup, fragrance and hair care products. The Company’s products are sold in over 150 countries and territories under the following brand names: Estée Lauder, Aramis, Clinique, Prescriptives, Lab Series, Origins, M•A•C, Bobbi Brown, Tommy Hilfiger, Kiton, La Mer, Donna Karan, Aveda, Jo Malone, Bumble and bumble, Darphin, Michael Kors, American Beauty, Flirt!, GoodSkin Labs, Grassroots Research Labs, Sean John, Missoni, Daisy Fuentes, Tom Ford, Coach, Ojon and Smashbox.

For media enquiries, please contact:
Estée Lauder Global Communications
Geri Schachner, 212-572-4453
Senior Vice President
gschachn@estee.com

1 comment:

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