Wednesday, November 24, 2010

Visa Offering International Online Shopping Solutions for Consumers This Holiday Season to Access the Global Brands They Love

SAN FRANCISCO, Tuesday, November 23rd 2010 [ME NewsWire]:
(BUSINESS WIRE)-- Visa Inc. (NYSE:V) today announced a series of promotions with two online shopping services - Borderlinx in 12 countries around the world and SkyBOX in more than 40 countries in Latin America - making it easier for Visa cardholders to shop on the internet for items from the United States this holiday season.

Borderlinx and SkyBOX are two of the world’s leading eCommerce shopping enablement services for consumers and merchants. Visa cardholders in Australia, Bahrain, Canada, China, Kuwait, New Zealand, Oman, Qatar, Russia, Saudi Arabia and UAE can now register with Borderlinx (www.borderlinx.visa.com) for free and enjoy shopping at thousands of online merchants from the U.S. and the U.K. Through SkyBOX (www.skybox.net/visa), Visa cardholders in any Latin American or Caribbean country can also register for free and shop at online U.S. merchants. Both Borderlinx and SkyBOX services provide shoppers with a personalized U.S. shipping address to which retailers can mail purchased items. Borderlinx and SkyBOX then arrange for these items to be delivered to the cardholder’s home country.

To promote these cross-border online shopping enablement services and provide value to cardholders, Visa has developed exclusive offers including lucky draws, shopping sprees and discounts. For card-issuing banks, Visa is making available customized platforms in select geographies around the world intended to help issuers nurture and grow cross-border eCommerce sales (issuers can email internationalecommerce@visa.com for more information).

Visa cardholders purchasing via Borderlinx and SkyBOX will enjoy fast delivery and competitive prices. On top of free registration, Borderlinx is offering a 10 percent savings for Visa cardholders in select countries during promotion periods. In Latin America, SkyBOX is offering a $10 discount on their first shipment on top of free registration. Shoppers are urged to check both www.borderlinx.visa.com and www.skybox.net/visa, for country-specific offers.

Gerry Sweeney, global head of ecommerce and authentication, Visa Inc. said, “One inhibitor to the growth of cross-border eCommerce is the delivery of goods. In many countries, buying from U.S.-based online merchants has proven to be costly and logistically complicated. We partner with logistic service providers like Borderlinx and SkyBOX to remove obstacles to cross-border eCommerce transactions by enabling international Visa cardholders to shop online and purchase from thousands of U.S.-based retail stores that wouldn’t normally ship overseas.”

Sweeney added, “Visa recognizes that online shopping is constantly evolving due to changing consumer behavior and the advent, availability and adoption of new technologies. We will continue working to find innovative ways to build new products and services that increase the value of digital currency.”

Visa’s partnership with Borderlinx and SkyBOX and the facilitation of product shipments from the U.S. are part of Visa’s global eCommerce efforts to deliver a more satisfying online shopping experience for consumers while also creating an environment that delivers more profitable online sales to merchants.

Shoppers can register for the Borderlinx service online at (www.borderlinx.visa.com) and SkyBOX at (www.skybox.net/visa).

About Visa
Visa is a global payments technology company that connects consumers, businesses, financial institutions and governments in more than 200 countries and territories to fast, secure and reliable digital currency. Underpinning digital currency is one of the world’s most advanced processing networks — VisaNet — that is capable of handling more than 10,000 transactions a second, with fraud protection for consumers and guaranteed payment for merchants. Visa is not a bank and does not issue cards, extend credit or set rates and fees for consumers. Visa’s innovations, however, enable its financial institution customers to offer consumers more choices: pay now with debit, ahead of time with prepaid or later with credit products. For more information, visit www.corporate.visa.com.

For media enquiries, please contact:
Visa Inc.
Paul Wilke, 415-881-7995
globalmedia@visa.com

Fleishman-Hillard
Colleen Smith, 415-318-4183
colleen.smith@fleishman.com
 

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