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Wednesday, April 20, 2011
blue sky scrubs: Oprah's '8 Things' Makes Business Millions
AUSTIN, Texas - Wednesday, April 20th 2011 [ME NewsWire]
(BUSINESS WIRE)-- Early last fall, blue sky co., an Austin, TX small business, received what many retail companies dream about – a mention in O, The Oprah Magazine.
blue sky scrubsTM manufactures their own line of luxury clothing, scrubs, scrub hats, lab coats, and other apparel.
blueskyscrubs.com launched its website in 2005. Business had increased steadily over the last five years, but then in September, the company was briefly noted in O, the Oprah Magazine. Though the mention was tiny — just 32 words — blue sky scrubs’ business has increased in ways the company never imagined.
“It was amazing,” said David Marquardt, CEO of blue sky co. “I’ve never seen anything like it. Online scrub purchases quadrupled overnight. Our server crashed and our customer service reps were on the phone non-stop! We had no idea we had been mentioned in the magazine until one of our clients called to congratulate us. Then it all made sense! Now, more than six months later, we are getting half of a million page views per month, according to Google Analytics.”
Since the Oprah Magazine mention, blue sky scrubsTM has moved their website to a dedicated server due to the increase in business and web traffic. Additionally, they have nearly doubled their number of employees as well as their inventory. “Thank you, Oprah, for mentioning our company in your list of 8 things you’d like to see made over! It looks as though the nurses have taken the advice of not wearing the scrub tops with puppies and cartoons on them, but instead are sporting the ‘slick, chic duds’ we offer. We can’t seem to keep our scrubs on the shelf, and that’s a good thing!” said David Marquardt.
blue sky scrubsTM manufactures the finest and most fashionable medical scrubsavailable. blue sky scrubs has quickly become a must-have accessory for doctors, nurses, surgeons, and other medical professionals worldwide. These luxury scrubs, lab coats, apparel, and scrub hats are not sold in any retail stores - you can only find them at www.blueskyscrubs.com.
Contacts
for blue sky scrubs
Andrea Mueller,
512-420-9018
PressAndMedia@blueskyscrubs.com
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