Tuesday, November 28, 2017

ME’s padlock expert Godrej LocksS take giant strides in ultra-secure locks


 At Dubai’s biggest construction industry exhibition - Big5 the company to highlight a lock as unique as a DNA and Advantis – the new range of electronic locks



Dubai, United Arab Emirates.-Tuesday, November 28th 2017 [ AETOS Wire ]

Godrej Locking Solutions and Systems(LocksS), the largest padlock manufacturer in Asia and a company that has been securing homes for the last 120 years in India, today launched the world’s most secure locks Godrej Herculoc and Godrej Advantis at the Big 5 exhibition in Dubai. The Big 5 is the largest construction event in the Middle East.

Godrej LocksS has been synonymous for high quality mechanical locks, over the years and have been introducing and inducting new locking technology by creating the ‘five levels of safety’ which is a unique proposition offered by any brand in the space. Herculoc is a padlock with every key as unique as a DNA. There are 30 trillion key combinations offered by Herculoc, which means for the next three to four generations, the key will not be repeatable.

Godrej LocksS was incorporated stoking a swadeshi fervor during the pre-independence era of India with an aim to provide high quality locking solutions to Indian homes. Over the years, the company has expanded its reach in international markets with its trusted locking solutions; eventually becoming one of the largest manufacturer of padlocks in the ME regions.

The Middle East real estate industry is one of the fastest growing sectors across the world. Foreign real estate developers have infused billions of dollars into places such as Oman, Qatar, Dubai, Saudi Arabia and other countries in Middle East region, which has pushed the growth of this market where Godrej Locking Solutions and Systems wants to be a prominent player.

Godrej LocksS are also launching fire-rated door hardware (lockbody, cylinder, door closers etc.) which comply with the guidelines of the required authorities.

However, at the Big 5, the company will introduce its latest range of electronic smart locks – Godrej Advantis. Built on the principles of design thinking, Godrej Advantis is a blend of technology and aesthetics. It offers some of the most advanced features such as – manual password protection (4 to 12 digits for enhanced password strength with options for multiple user access); RFID access (one can register up to 100 cards), adjustable spycode, auto-locking facility; low battery indicator, smoke- and fire-detector, among others.

Elaborating on the importance of ME region in the business strategy, Shyam Motwani, Executive VP & Business Head, Godrej Locking Solutions and Systems said, “The ME region holds a lot of potential and we plan to capture a lion’s share of the market. We plan to expand the business at full speed as we witness the growth patterns and changing customer needs.

The design thinking and technology expertise has helped locking solutions emerge from the shadows of being a functional product to a technology and safety driven product. We are the only locking solution in Asia to provide solutions that comply with all five safety levels. With new solutions, we aim to increase our market share in the region and eye double-digit revenue growth rate from the region.”

Presently running in its 38th year, the international exhibition and conference, will bring together leading companies of construction and allied industries from all over the world. The event brings the entire portfolio of building materials, construction products and solutions together under one roof. Scheduled for 26 – 29 November, the event will take place at Dubai World Trade Centre, Dubai; and will be attended by architects, engineers, builders, contractors, interior designers, consultants and all construction industry professionals.

About Godrej Locking Solutions and Systems

Godrej Locking Solutions and Systems is a 120-year-old leading manufacturer of innovative locking devices. Since its inception in 1897 by Ardeshir Godrej, the name ‘Godrej’ has become synonymous with trust, protection and integrity. From the first Anchor branded lock in 1897 to the first ever spring less lock in 1907, to the iconic 'Navtal' in 1954, and to the postmodern biometric locks, Godrej has set every benchmark in the locks industry. Over the years, Godrej Locks have changed in form, function and scope of application. But one thing still remains the same – the solid stamp of trust and reliability. Godrej Locking Solutions & Systems adhere to global quality norms and hold ISO 9001, ISO 14001 and OHSAS 18001 certifications.

With their locks reaching several countries around the world over a period of time, the brand has come a long way in delivering world-class smart locking solutions, therefore revolutionizing the very perception of a locking device from a mere functionality at an entry and exit point, to a proud pause at the door step, a moment to take in the significance of how far they have come. For more information, please log on to www.godrejlocks.com.

Godrej Locking Solutions & Systems is a business unit of  Godrej & Boyce Mfg. Co. Ltd

Contacts

Rasheed Palliyalil / Aisha Sheikh

Watermelon Communications

Dubai, UAE.

Tel: 00971-04-2833655

Email: rasheed@watermelonme.com/

aisha@watermelonme.com


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