DUBAI, United Arab Emirates and RIYADH, Saudi Arabia -
Wednesday, 28. January 2026
(GLOBE NEWSWIRE) -- WINGIE,
the leading travel marketplace in MENA, has identified the key travel
trends for 2026. While classic vacations remain popular, there's a shift
towards experience-driven trips, AI-powered planning, and regional
travel. WINGIE predicts that in 2026, traditional holidays will
continue, but alternatives will gain prominence, with social media
influencing destination discovery.
Experience-Focused Travel
In 2026, travel is shifting from sightseeing to immersive, meaningful
experiences. Travelers seek authentic interactions with local cultures
through festivals, crafts, and cuisine. The MENA region, with its
cultural diversity, is well-positioned to offer these transformative
experiences.
Wellness and ‘Glowcations’
Wellness tourism is on the rise, particularly glowcations—vacations
focused on beauty, skin health, and rejuvenation. These trips are ideal
for those seeking tangible results, including personalized wellness
retreats, fitness regimes, spa treatments, and beauty therapies.
AI and Digital Innovation in Planning
AI is revolutionizing travel planning, from AI-generated itineraries to
personalized recommendations based on preferences and past travel.
Nowadays technological adoption is high, and AI tools are streamlining
bookings, navigation, and post-trip services, making travel experiences
more seamless and customized.
Social Media-Driven Destination Discovery
Social media shapes how travelers discover destinations, with
influencers spotlighting hidden gems. This is especially true in the
MENA region, where young travelers seek inspiration. Visually appealing
and culturally rich destinations will thrive in 2026.
Growing Regional Travel and Market Expansion
Travel
within the MENA region is growing due to better infrastructure, easier
visas, and increased regional cooperation. Destinations like Saudi
Arabia, the UAE, and Egypt are becoming more connected, offering a mix
of cultural, historical, and modern experiences for both locals and
tourists.
About Wingie Enuygun Group
Wingie Enuygun Group is a leading travel marketplace in the MENA region, specializing in flights through its platforms wingie.com, sa.wingie.com, wingie.ae and enuygun.com.
The company offers comprehensive range of travel products including
flights, hotels, rental cars and bus tickets. Recognized for its
innovation, Wingie Enuygun Group is at the forefront of the MENA online
travel space, pioneering technological advancements and driving digital
transformation within industry.
Wingie
leverages advanced AI technology to provide seamless user experience,
featuring virtual interlining for flights and diverse array of airline
tickets and travel content. The platform is available in six languages,
employs over 400 people, and attracts approximately 200 million visitors
annually, reaffirming its position as premier choice for travelers.
Contacts :
Contact: marketing@wingie.com