Riyadh, Saudi Arabia - Sunday, April 12th 2015 [ME NewsWire]
Mindshare,
which is part of WPP, is a global media agency network helping clients
to make collaborative and adaptive decisions across their paid, owned,
and earned marketing in real-time. The agency is gearing up for another
original event: “Staying Agile,” a dynamic media summit that will be
held on May 4th in Riyadh.
“Staying Agile” will welcome some of
the world’s most illustrious representatives from the fields of film,
sports, technology, communications, and more to discuss harnessing
agility for your business. Today, technology and data have accelerated
the speed at which “creative disruption” is taking place – product life
cycles are shrinking, categories are defined and redefined, and
traditional boundaries are blurred as consumer empowerment grows. The
event will cover how to incorporate agility into existing operating
framework and will also discuss critical issues through a fun and
engaging lens.
Fascinating panels will be led by speakers that
are industry leaders who are known for their agile approach in their
respective businesses. The star-studded panel of speakers includes
Daniel Sieberg , award-winning reporter and author of “The Digital
Diet;” Jordan Casey, 15 year-old wunderkind entrepreneur and self-taught
programmer; Hamish Taylor, renowned innovation and branding expert; and
Karim Rashid, a leader in the fields of interior, fashion, and product
design. “Mindshare is always committed to bring in the most dynamic and
creative events in the industry, and ‘Staying Agile’ is no exception,”
says Mindshare MENA CEO Samir Ayoub. “With such passionate and inspiring
speakers, the event cannot be missed.”
The event will take place
on May 4th at Burj Rafal Hotel Kempinski in Riyadh. For a detailed
agenda of the event and to request an invitation, please contact the
Mindshare team.
About Mindshare
Mindshare is a global
media agency network with billings in excess of US$34.5 billion (source:
RECMA). The network consists of more than 7,000 employees, in 116
offices across 86 countries spread throughout North America, Latin
America, Europe, Middle East, Africa and Asia Pacific. Each office is
dedicated to forging competitive marketing advantage for businesses and
their brands based on the values of speed, teamwork and provocation.
Mindshare is part of GroupM, which oversees the media investment
management sector for WPP, the world’s leading communications services
group.
Visit us at www.mindsharemena.com and follow us on Twitter @Mindshare_MENA and Facebook.com/MindshareMENA
About GroupM:
GroupM
is the leading global media investment management operation. It serves
as the parent company to WPP media agencies including Mindshare, MEC,
MediaCom and Maxus, as well as Xaxis and Catalyst. Our primary purpose
is to maximize the performance of WPP’s media communications agencies on
behalf of our clients, our stakeholders and our people by operating as a
parent and collaborator in performance-enhancing activities such as
trading, content creation, sports, digital, finance, proprietary tool
development and other business-critical capabilities. The agencies that
comprise GroupM are all global operations in their own right with
leading market positions. The focus of GroupM is the intelligent
application of physical and intellectual scale to benefit trading,
innovation, and new communication services, to bring competitive
advantage to our clients and our companies. Discover more about us
online at www.groupm.com.
Contacts
Mouna Ajam
Regional PR Director
Mindshare Middle East North Africa
mouna.ajam@mindsharemena.com
Office: +971 4 454 7444 Ext 1150
Mob: +971 55 4714977
Fax: +971 4 454 7455
Business Central Towers, Level 45, Tower B, Dubai Internet City, Dubai, UAE
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